01
AI Capability Deck · May 2026

AI Solutions for the next operating era.

Not Your Idea (NYI) partners across strategy, automation, product, governance, content, reputation and multimodal intelligence.

02
The shift

AI is now part of how organisations create, operate and get discovered.

NYI helps organisations integrate AI into real workflows — combining content strategy, digital perception management, human editorial supervision and custom automation.

The goal is not “more AI tools.” The goal is usable operating systems that reduce effort, protect reputation and improve speed.

03
Capabilities

Three ways NYI turns AI into business outcomes.

01

Consulting

AI audits, implementation roadmaps, risk mapping and team enablement.

02

Development

Custom AI tools, internal systems, product prototypes and workflow interfaces.

03

Automation

Repeatable pipelines for time-consuming research, content, review and reporting tasks.

AI
04
Where we create value

From content teams to reputation-sensitive organisations.

For agencies

Faster content systems

Research, ideation, scripting, storyboarding and publishing workflows that keep teams in sync.

For organisations

Safer AI visibility

Monitor how AI engines describe your organisation and flag risks before they become narratives.

05
Operating range

AI workflows for agency output and organisational risk.

For agencies

Content workflow automation

Automated content systems for agency teams, improving productivity, review speed and production consistency.

brief intakedraft pipelinereview loops
For organisations

Workflow automation + AI threat monitoring

Engagements across BFSI, education technology and pharma contexts to automate workflows and flag AI-facing risks.

BFSI
EdTech
Pharma
risk scanautomationgovernance
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NYI AI Stack

Three modules. One operating layer.

01

Sequencd

Content planning and creation systems.

Create
02

VeriQ

AI reputation monitoring and risk reporting.

Protect
03

Sanjaya

Multimedia analysis, summarisation and moment finding.

Understand
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Sequencd

From blank page to publishing-ready content package.

Sequencd turns research, strategy and human editorial direction into scripts, storyboards, long-form drafts and SEO-ready assets.

SEQUENCD OPS PIPELINECONTENT SYSTEM01 / INTAKEResearchaudience scanmarket signalsclaims check02 / SYNTHESISScript Biblearcs · SEO · editorial QA03 / OUTPublishready kithandoff
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Sequencd workflow

Research → structure → script → visualise → publish.

01

Brief

Audience, brand voice, goals and constraints.

02

Research

Industry scan, claims, themes and source material.

03

Ideate

Concepts, hooks, structures and episode arcs.

04

Draft

Scripts, blogs, SEO content and long-form papers.

05

Visualise

Storyboard, sketch and production direction.

06

Review

Human strategy, editorial supervision and QA.

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More content velocity without lowering the bar.

  • Days of work compressed into hours.
  • Weak claims and SEO gaps flagged before publishing.
  • Writers focus on strategy instead of starting from blank pages.
  • Strategists, editors and writers stay in one pipeline.
Sample output · content system blueprint

Climate education video series framework

Includes narrative architecture, audience lens, episode map, scripts and production notes.

series_conceptEk chai ki ketli se Arabian Sea tak
delivery_format10 short-form episodes × 3 min
narrative_anchorAniket Deshpande · ex-physics teacher
opening_arcE01 Zameen Garam · E02 Pressure Ka Khel · E03 Hawa Ka Rasta
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VeriQ

See how AI systems describe your organisation.

VeriQ monitors AI engines like ChatGPT, Gemini, Claude and Perplexity, then flags reputation risks, factual gaps, competitor mentions and visibility issues.

VERIQ CLIENT AUDIT1024 CALLS · 9 MODELS · 28 QUERIES · REDACTEDKEY FINDINGSReputation75strongest categoryDiscovery18weakest category2 CXO misattributions52WEAKAI exposure score · redacted client15THREATS18ERRORS329NOT MENTIONED09ACTIONS
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VeriQ reporting

Turn AI answers into reputation intelligence.

Signal
Detects
Matters
Output
Brand perception
Recurring descriptions across models
Shows the language AI repeats
Messaging actions
Factual accuracy
Wrong, stale or missing claims
Prevents misinformation spread
Correction plan
Discovery gaps
When your brand is not mentioned
Improves AI visibility
Prompt/category map
Competitor mentions
Who AI recommends instead
Identifies positioning weakness
Priority fixes
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Real numbers · client redacted
1024

AI responses audited across 9 models and 28 queries.

Client-redacted report identified 15 threats, 18 factual errors, 329 non-mentions and 9 recommended actions.

Ground reputation work in real model evidence.

  • Overall exposure score: 52 / Weak.
  • Strongest category: Reputation 75; weakest category: Discovery 18.
  • Detected 2 leadership misattributions and recurring inaccurate competitive references.
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Sanjaya

Convert long-form media into strategy-ready intelligence.

Sanjaya analyzes multimedia content to produce summaries, timestamped highlights, moment maps and reusable insights.

SANJAYA SIGNAL ANALYSISMULTIMEDIA → INTELLIGENCE01 / INGESTMedia Packvideo framesaudio waveformtranscript + OCR2 hr source · multi-modal02 / ANALYZESignal Layerdetect scenes · claimsspeakers · visual cues03 / OUTPUTMoment Map00:13:21key quote00:27:08brand signal01:04:42insight01:36:05flag
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Sanjaya use cases

A second layer of review for content-heavy teams.

Summarise

Long videos, podcasts, webinars, lectures and event telecasts.

Find moments

Highlights, quotes, product mentions, match progression and turning points.

Check signals

Visual fact-checks, sponsor mentions, multi-speaker attribution and claim tracking.

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How NYI implements

A practical path from AI opportunity to deployed workflow.

01

Audit

Current workflows and risk points.

02

Prioritise

High-impact AI use cases.

03

Prototype

Working model with real inputs.

04

Review

Human-in-the-loop QA and controls.

05

Deploy

Team-ready workflow or tool.

06

Improve

Monitor, tune and train teams.

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Engagement protocol

Deploy AI systems through a controlled pilot.

Prioritise one workflow, define the data boundary, set human review checkpoints and move from prototype to operating layer.

AI SYSTEMS PARTNER

NotYourIdea

AI systems design / workflow automation / content intelligence / reputation monitoring

AuditPrototypeDeploy
Ojas
Co-Founder & Business Head, NYI
ojas@notyouridea.com
+91-9773888269
in
Prathamesh
Fractional Head of AI, NYI
pratos@notyouridea.com
+91-8451007453
in